Defining book publishing and marketing, along with the marketing mix framework

Marketing a book has parallels with marketing any other product or service. With that reality in mind, I've put together a 14 P's framework that can be used to conceptualize and plan any marketing effort.book publishing It can be defined as make a book in print and available for purchase by the public. Over the past decade, the first part (printing a book) has been dramatically simplified by...

What is SEO in social networks?

To answer the question, "What is social media SEO?" Maybe first I need to try a definition of what social media is. It is the social networks that clearly include Facebook, Google+ and others. It also includes Twitter and social bookmarking sites like Delicious, Digg, and Stumble Upon. Then there are Wikipedia, wikihow and wiki answers, along with Yahoo! and their responses and social...

Caring for the blue crayfish

I have pet crabs. It's a really cool hobby and maybe weird to some, but it's definitely fun. You can see your little critters carry rocks. Jump off the ornaments in the tank, chase the fish, and sometimes get lazy and bury in their hiding places. - And with two crayfish you can sometimes see them fight. As for fighting, it can get dangerous at times. I had to learn this the hard way with my first...

Tips for Image Optimization

Image optimization is all about image SEO or getting your images to rank on Google and other search engines, it is also about reducing your images to the smallest size possible without reducing their quality to allow your web pages to load quickly. This is important because everyone on the web expects websites to load fast, in less than 2 seconds. Load speed has a direct correlation to how many...

How to design a Social Media Marketing strategy in 2018?

A couple of years ago, you could live with a simple social media marketing strategy in your company's marketing plan. But not anymore!In 2018, every business must have an online presence and you need to shape your marketing strategies to beat the competition. It's more like you thought something worked for you last year, but it might not be relevant this year (in the social media space or...

The development of female entrepreneurship in Eastern European countries

How active are women in terms of their contribution to the socioeconomic set Changes in a country can be determined in various ways and through the use of different indices Some of the most used indices are women's employment, their position in political and social decision-making, educational level and "conquest" of new activitiesSerbia, like most Eastern European countries, which are in the...

How to Legitimize Your YouTube Views

YouTube is currently ranked #4 on Alexa's web ranking list. Do you know what this means? It means that YouTube is the fourth largest website in the world! With roughly a billion views each day, YouTube, if used correctly, can be a gold mine for traffic in any niche. Many high ranking videos attract hundreds and even thousands of views every day. There are many videos on YouTube that make sellers...

Factors Affecting Marketing Strategy

Marketing strategies: Marketing strategy consists of some worthwhile plans that integrate the marketing objectives of an organization. The right mix of goals, policies, and action sequences makes marketing strategies effective. The main objective of the marketing strategy is to increase the sales and profits of any organization or company.The marketing strategy is developed considering the...

Microsoft Word: Top 10 New Features in Word 2013

As the oldest of the Office applications, Microsoft Word was already packed with extensive word processing capabilities. So it's a pleasant surprise that Word 2013 has new and improved features useful in everything from creating documents to reading, editing, and collaborating.1. A new look for WordThe first change you'll see when you start Word 2013 is a Start screen instead of a blank document,...

Top Reasons Why Your Computer Could Be Running Slow

Internet has become an important factor in today's generation. Almost everything can now be done with the Internet. The World Wide Web allows for easy and convenient ways to communicate that allow you to socialize, find a job or new business opportunity, study comfortably from home, and much more. Because of these many benefits, many people own computers so they can take advantage of all the...