As a child I remember the VHS camcorder my dad had. We could take a few hours of home video, plug it into our TV, and start watching.
As a seller it was a bit more difficult. The only way he could get others to see his video marketing message was by sending them a tape or asking them to come to his house. Basically, video marketing was hard to do.
Today we have the Internet and websites like YouTube. This technology gives you the ability to take a quick video and then upload it to the Internet. We also have phones that are very small and can record HD video. Once we take the video, we just upload it from the phone.
If you’re trying to build an MLM business, here are 7 great reasons to use video marketing.
1. Teach with your videos
Videos allow you to teach others with training. Many people need help building their MLM business. You can make a quick video about the different challenges people have. If people need more hints. Then you make a video on how to generate more leads using online techniques. Video marketing will allow you to teach your downline how to build their MLM business.
2. Videos go viral
If you have an entertaining video and others enjoy it. Your video link will be broadcast and go viral fast. The internet is a big place, and there are many different places where you can promote your video link.
3. Free marketing
Video marketing is free. Places like YouTube don’t charge you to upload videos to their site. They will sell advertising around your video to offset the cost of running the website.
4. Increase SEO
Search engine optimization is all about getting the right keywords and backlinks to your website. In the description of each video, you can add your link to your site. The more videos you make, the more backlinks you will create. Search engines look at how popular your website is. With many backlinks from your video. Your site will look very popular in the eyes of search engines.
5. Build your credibility
People want to work with other people they trust and have respect for. If you’re not building your MLM business fast enough, then it’s because you don’t have credibility. Videos will give you instant credibility. Others see that you are trying to help them and will instantly trust your message.
6. Easy to do
Video marketing is so simple these days. Most phones have built-in cameras. These are HD video quality that can be uploaded directly from your phone. I have an iPhone and when I finish recording a video, a link appears asking if I want to upload it to my YouTube channel.
7. Very fast indexing
Search engines like Google will index your videos almost instantly. I have seen videos that I uploaded, they are indexed in less than 5 minutes. Once the video is indexed, people searching for that topic will be able to find your video.